The Trade Desk announces Adobe CDP integration

The independent DSP will allow advertisers to activate their first-party data, using Adobe’s Real-Time CDP, for campaigns across all channels including CTV.


from MarTech

Related

Digital audio and video ad spending increased more than 50% last year

Final numbers from 2021 show digital channels are up despite measurement challenges and regulations. from MarTech

The Digital Markets Act will have downstream effects on marketers and consumers

Ripples will spread beyond the tech giants, but right now its hard to predict specific outcomes. from MarTech

Good morning: The sweet smell of ... failure?

If you aren't making mistakes, you aren't learning anything. from MarTech

Post a Comment

emo-but-icon
:noprob:
:smile:
:shy:
:trope:
:sneered:
:happy:
:escort:
:rapt:
:love:
:heart:
:angry:
:hate:
:sad:
:sigh:
:disappointed:
:cry:
:fear:
:surprise:
:unbelieve:
:shit:
:like:
:dislike:
:clap:
:cuff:
:fist:
:ok:
:file:
:link:
:place:
:contact:

Hot in weekRecentComments

Hot in week

Recent

Conversion optimization platform buyer's guide | MarTech

Conversion optimization platform buyer's guide featuring an overview, vendor listings and analysis. from MarTech

Regulations and Compliance News, Trends and How-To Guides | MarTech

Get the latest Regulations and Compliance news, analysis, trends, information, and how-to guides from MarTech, the publication of record for marketing technologists. from MarTech

Search marketing news, trends and how-to guides | MarTech

Search marketing news, analysis, trends, information, and how-to guides from MarTech, the publication of record for marketing technologists. from MarTech

Customer data platform (CDP) buyer's guide | MarTech

Download the latest Customer data platform (CDP) buyer's guide featuring an overview, vendor listings and analysis. from MarTech

Marketing automation buyer’s guide | MarTech

Download the latest Marketing automation buyer’s guide featuring an overview, vendor listings and analysis. from MarTech

Comments

item